How to Plan a Corporate Event People Actually Enjoy

Let's be honest – most corporate events are remembered for the wrong reasons: long speeches, awkward mingling, and the buffet that ran out of spring rolls. But it doesn't have to be that way. With a little creativity and empathy, you can turn a work function into something people genuinely look forward to.

Know Your Purpose (and Your People)

Before you book a venue, think about what you're really trying to achieve. Is it team bonding? Celebration? Client connection? A clear goal shapes everything – from location to tone. And know your audience. The after-work crowd might love rooftop drinks, but the early risers could prefer a breakfast event with strong coffee and even stronger networking.

Pick a Venue with Personality

Corporate events don't belong in bland hotel ballrooms anymore. Try breweries, art galleries, waterfront venues, or open-air gardens. In Sydney, venues like The Grounds of Alexandria bring warmth and style; in Melbourne, think Arbory Afloat or The Boatbuilders Yard – places that make people want to stay.

Keep It Short, Smart and Social

Nobody ever said, "I wish that presentation had gone longer." Keep speeches under five minutes, and space out formalities between mingling, food, and entertainment. Interactive touches like photo booths, trivia, or live music loosen things up fast.

Feed Them Well (and Often)

Good food = happy people. Whether it's grazing boards, gourmet sliders, or vegan tacos, make sure options are inclusive and continuous. The hangry employee is a dangerous species.

The Takeaway

A great corporate event isn't about big budgets – it's about creating moments that connect people and remind them why they like working together in the first place.

Hosting your own corporate event soon? Check out our local venue ideas and planning tips to make it one they'll actually rave about – not just survive.